{"id":69930,"date":"2024-01-31T13:54:18","date_gmt":"2024-01-31T12:54:18","guid":{"rendered":"https:\/\/www.calyps.ch\/?p=69930"},"modified":"2024-03-12T09:37:09","modified_gmt":"2024-03-12T08:37:09","slug":"podcast-caffe-croissance-developpement-daffaires-personnel-data","status":"publish","type":"post","link":"https:\/\/calyps.ch\/fr\/podcast-caffe-croissance-developpement-daffaires-personnel-data\/","title":{"rendered":"[podcast] Caff\u00e8 Croissance : d\u00e9veloppement d&rsquo;affaires, personnel &#038; data"},"content":{"rendered":"\n<p>\u00ab\u00a0Dans la vente, on apprend \u00e0 conna\u00eetre les gens\u00a0\u00bb. Vraiment?<br>Dans <em>Caff\u00e8 Croissance,<\/em> <a href=\"https:\/\/twitter.com\/tony_germini\" target=\"_blank\" rel=\"noreferrer noopener\">@Tony Germini<\/a> (<a href=\"https:\/\/www.calyps.ch\/fr\/equipe-calyps\/\" target=\"_blank\" rel=\"noreferrer noopener\">CEO Calyps<\/a>) &amp; @WarcoBrienza (podcaster pour Odiolab) comptent parler des succ\u00e8s, mais aussi &#8211; et probablement surtout &#8211; des gal\u00e8res qui les ont pouss\u00e9s \u00e0 se d\u00e9passer pour devenir meilleurs.<\/p>\n\n\n\n<p>Le d\u00e9veloppement d&rsquo;affaires, c&rsquo;est bien. Encore mieux lorsqu&rsquo;il s&rsquo;accompagne de d\u00e9veloppement personnel! Car, oui, l&rsquo;entrepreneuriat aide \u00e0 grandir int\u00e9rieurement lorsqu&rsquo;on s&rsquo;y prend bien. Dans ce 1er \u00e9pisode, on attaque avec la \u00ab\u00a0Psycho Vente\u00a0\u00bb. Au sein des PME, les ventes sont souvent mal monitor\u00e9es et se situent ainsi au niveau o\u00f9 le b\u00e2t blesse. Un vendeur conscient de son impact a pour mission de:<\/p>\n\n\n\n<p>(1) r\u00e9soudre le probl\u00e8me de son client;<br>(2) g\u00e9n\u00e9rer, monitorer les entr\u00e9es d&rsquo;argent n\u00e9cessaires \u00e0 faire tourner la bo\u00eete.<br><br>Hormis la vente, nos 2 acolytes auront l&rsquo;occasion de traiter les <em>pain points<\/em> qui rendront les entrepreneurs francophones moins seuls, par exemple: <\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>&lsquo;Innover et\/ou mourir&rsquo; (parce qu&rsquo;on peut innover ET mourir)<\/li><li>&lsquo;De la strat\u00e9gie de croissance \u00e0 la rentabilisation&rsquo; (parce que la croissance hors contr\u00f4le peut nuire \u00e0 la sant\u00e9 de l&rsquo;entreprise)<\/li><li>&lsquo;La g\u00e9n\u00e9ration de <em>leads<\/em>: vente ou marketing ?&rsquo; (parce que les vendeurs ne savent pas\/plus prospecter \u00e0 l&rsquo;\u00e8re d&rsquo;Internet). <\/li><\/ul>\n\n\n\n<p><br>Autant de sujets auxquels des faits, bas\u00e9s sur des donn\u00e9es, permettent aux opinions de s&rsquo;\u00e9loigner des croyances. Retrouvez l&rsquo;\u00e9pisode #000 de <em>Caff\u00e8 Croissance<\/em> ci-dessous. le podcast est d\u00e9sormais \u00e9galement disponible sur Apple Podcasts &amp; Spotify, abonnez-vous en attendant la suite!<\/p>\n\n\n<p><iframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/uvjnqNSdUHQ?si=GeOAz-N7qDgehTHq\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00ab\u00a0Dans la vente, on apprend \u00e0 conna\u00eetre les gens\u00a0\u00bb. Vraiment?Dans Caff\u00e8 Croissance, @Tony Germini (CEO Calyps) &amp; @WarcoBrienza (podcaster pour Odiolab) comptent parler des succ\u00e8s, mais aussi &#8211; et probablement surtout &#8211; des gal\u00e8res qui les ont pouss\u00e9s \u00e0 se d\u00e9passer pour devenir meilleurs. Le d\u00e9veloppement d&rsquo;affaires, c&rsquo;est bien. Encore mieux lorsqu&rsquo;il s&rsquo;accompagne de d\u00e9veloppement [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":69939,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[399,392],"tags":[466,467],"class_list":["post-69930","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-evenement-fr","category-presse-fr","tag-developpement-daffaires","tag-entrepreneurship"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>[podcast] Caff\u00e8 Croissance : d\u00e9veloppement d&#039;affaires, personnel &amp; data &#8226; CALYPS<\/title>\n<meta name=\"description\" content=\"Dans cet \u00e9pisode du podcast Caff\u00e8 Croissance, @WarcoBrienza &amp; @Tony_Germini abordent la &quot;Psycho Vente&quot; et le r\u00f4le-cl\u00e9 des vendeurs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/calyps.ch\/fr\/podcast-caffe-croissance-developpement-daffaires-personnel-data\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[podcast] Caff\u00e8 Croissance : d\u00e9veloppement d&#039;affaires, personnel &amp; 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